“My students won't commit.”
Your regulars are probably already behaving like members. We design pricing from your own data so the membership is the obvious choice.
For independent boutique studios. In 60 days, we redesign your pricing, set up your memberships and automate the journey from first class to member, so you stop starting every month at $0.
I take on 3 new studios per month.
Packs and drop-ins reset every month. Aggregators push your prices down. Gyms offer unlimited for less. And a studio whose revenue starts from zero every month is hard to grow and impossible to sell.
Recurring revenue changes that. It doesn't spike. It builds: every member you keep is revenue you start next month with.
Your regulars are probably already behaving like members. We design pricing from your own data so the membership is the obvious choice.
Before anything changes, we simulate the transition with your numbers, so you see what happens to revenue month by month.
You approve, I build. Pricing changes and email/SMS automations are set up for you, directly in your software.
I've set up bsport, Momence and Mindbody myself, as a studio owner. I know where everything is.
This isn't a template. Every plan starts with your data. Results so far in yoga and in pole dance.
You get a step-by-step plan for reducing it without losing the students it brings you.
I analyze your pricing, attendance and booking data. You see exactly where your recurring revenue is hiding.
New pricing built around memberships, plus a revenue simulation before anything changes.
The trial-to-member journey and email/SMS sequences, written for your studio and set up in your software.
Your memberships go live, with a launch campaign for your existing students.
We look at the first numbers together and fine-tune.
Six weekly sessions with me, plus two weeks to finish implementation. You approve every change.
If you launch the memberships and sequences as planned and don't have 15 recurring members within 60 days, I keep working with you, for free, until you do.
€0€3,000
/month in recurring revenue in the first month
Before, all revenue came from packs and drop-ins, so every month started from zero. When memberships launched in September, €3,000/month moved onto recurring memberships in the first month. At first, most of this replaced pack and drop-in revenue rather than adding to it. That's the point: revenue that renews automatically builds month after month instead of resetting. Meanwhile, regular students switched to memberships, and occasional students now come twice as often.
“Tamar addressed my challenges around retention and attendance with a lot of creativity and expertise. She supports you as if it were her own studio.”
$8,000nearly$19,000
/month in recurring revenue in about a year
Where the system started. I built the foundations of the membership model there, and the team has run and grown it independently since.
I've founded and run boutique studios in Paris and Boston, set up their booking software, and negotiated with ClassPass and Gymlib. Everything in this system comes from running studios, not just advising them.
More about me →$1,000
The same data analysis and custom plan, with six weekly sessions. You implement it yourself. (The guarantee applies to the 60-Day Membership Launch only.)
$200/month, 3-month minimum
Every month I update your dashboard, we review the numbers together in a one-hour session, and I recommend what to adjust next.